The email marketing studio
for fun and funky founders.
Strategy, copy, and design
from a certified Klaviyo, Flodesk, and Mailchimp partner.
Email Marketing Strategy
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Template Design
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Newsletter Management
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Done-For-You Email
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Flodesk Partner
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Mailchimp Certified
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Klaviyo Partner
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Email Marketing Strategy Β· Template Design Β· Newsletter Management Β· Done-For-You Email Β· Flodesk Partner Β· Mailchimp Certified Β· Klaviyo Partner Β·
Client Results
E.O.
17,000+
New email subscribers in 9 months
Littlefoot Matcha
7.8%
Average Placed-Order Rate in month one
C.C.
20%
Average Click-Through Rate
Wellkids
11%
Click-Through Rate on Launch Day
STRAIGHT FROM THE SOURCE
βIt was a pleasure working with Krystal - she has a clear process that works!
I loved the designs she brought to my emails and she was always quick to answer my questions. I have now worked with her on two projects and looking forward to future ones!β
- Anna, No Revisions
CERTIFIED EXPERt + partner with
Clients report on average 40-55% higher open rates and 4β6% more clicks, even within the first few sends!
Content that feels as good as it performs. Together, weβll build campaigns that are a perfect blend of strategy and soul.
How it works.
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Take a peek at the services I offer and see what sounds like your vibe.
Not sure what you need? Thatβs perfectly fine. Drop me a note here with all the information youβve got and Iβll recommend what package would be best for you.
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Ready to make it official? Stellar. Visit the Contact Page here and include what day you want our collaboration to start (and end, if applicable). While there, you can expand on what youβre looking to get help with. Iβm alllll ears!
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No boring, lengthy onboarding doc found here, promise. Share your brand assets and complete the fun visionary questionnaire. Once Iβm clear on what makes your brand incredible, youβre onboarded! Simple as that.
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One of the biggest perks of email marketing is the ability to be hands-off while campaigns turn subscribers to cult-customers. That means less time in the writing room for you and more time at the beach (or in the mountains, on the lake⦠whatever your preference)!
Not sure what youβd like to order?
Grab a time on my calendar and lets meet for (virtual) coffee!
I SPECIALIZE IN WORKING WITH FUN AND FUNKY FOUNDERS BUT WTF DOES THAT EVEN MEAN?
Who I serve.
industries & Creatives Iβve supported With Email Marketing and Content Services
OnlyFans Models + Creators
Cannabis, CBD, + Hemp
Marketing, Design, + Copywriting Agencies/S.P.s
Skincare + Wellness
Commercial Interior Design
Financial Specialists
Medical + Aesthetics Clinics
Food + Beverage
Online Educational Platforms + Providers
& More!
WEβLL BE A STELLAR COLLABORATION IF YOUβ¦
Are tired of guessing what to say, how to say it, and where to share it across your brandβs content marketing.
Love a team setting where your feedback is prioritized without making you feel like you have to lead the project!
Are so confused by the email marketing process and want to hit fast forward in simply connecting with your amazing community!
Want someone on your marketing team who gives a shit about the details. Like the meta-data of your opt-in forms or the use of proper subheader fonts on social assets. Itβs me, I care!!
Clients Featured In
MY CLIENTS HAVE TRANSFORMED IN MORE WAYS THAN ONE...
How Do You Take Your Coffee?Ways to Work With Me
DIY It
Step into The Digital Cafe, the hottest email marketing membership that teaches you everything you need to know about sending campaigns that sell
Hand It Off to The Expert
Full scale strategy and implementation on a project and/or monthly retainer availability.
Somewhere In Between
Inbox to Income Intensives get you an expert audit and strategy you can implement on your own time
Email Marketing Strategy
Β·
Template Design
Β·
Newsletter Management
Β·
Done-For-You Email
Β·
Flodesk Partner
Β·
Mailchimp Certified
Β·
Klaviyo Partner
Β·
Email Marketing Strategy Β· Template Design Β· Newsletter Management Β· Done-For-You Email Β· Flodesk Partner Β· Mailchimp Certified Β· Klaviyo Partner Β·
Designed & optimized flows for creators, e-commerce brands, and service pros with results like:
82% average open rate
27% average click rate
20% average automation conversion rate
(I know, isnβt that wild?)-
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"Her expertise in developing a comprehensive email marketing strategy has significantly enhanced our eCommerce operations for my company.
She meticulously crafted email marketing flows targeting our key customer segments, ensuring a personalized and effective communication approach. Thanks to thorough preparation and strategic insights, we are ready to scale up exponentially. The professionalism, creativity, and dedication have made a substantial impact on our business. We highly recommend Krystal to any company looking to elevate their email marketing efforts.β
-Bryce P., Apiverde Health
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"I have now worked with Krystal on two projects and looking forward to future ones!
It was a pleasure working with her - she has a clear process that works! I loved the designs she brought to my emails and she was always quick to answer my questions, even via Loom response.β
-Anna S. No Revisions
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"Krystal has been a driving force behind our successful opening of 8 new medical clinics
over the last couple of years. A big part of our growth has been due to the content and social media creation that helps us to reach our patients and keep them engaged. The best part about working with her is that she takes the lead on strategy, content, and messaging so that we can focus on serving our patients.β
~ Jimmy S. Nerve Renewal -
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"Working with Krystal was such an amazing experience.
As someone who had no clue about anything involving email marketing, after working with Krystal I feel SO much more knowledgeable. Such a win-win! I received a welcome series and a boatload of information that will help me with my business forever. She is incredibly knowledgeable about all things marketing and her client process was seamless. I HIGHLY HIGHLY recommend Krystal Ivy!"
-Angela H. Cali Co. Designs
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"If you get a chance to work with Krystal, DO IT!
She is one of the most talented but also kindest person I've come across in my business journey. She helped me create a custom template for my Klaviyo account, and she went above and beyond with her support. I am also in her membership, which is great if you want to learn more about email marketing (and have fun). She has a great eye for detail and she's community-oriented, inclusive, and has so much expertise to share. Highly, highly recommend! 10/10!β
~ Rubeena N. The Gray Muse
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"I cannot recommend her highly enough.
Krystal was, first of all, so organized. With an onboarding process that I dream of at night. And secondly, collaborative at the right times without feeling like I was leading the project!
It was perfect for my creative process and for my rebrand launch success.β~ Meaghan W. The Hot Girl CFO
DISTANCE RUNNER // THE FUN AUNT // ROM-COM READER // TYPE A
Hey, Iβm Krystal Ivy. Founder of this whole shindig, content marketing strategist, and email expert.
I started out by helping agencies and mom-and-pop shops skyrocket their social media and email marketing presence. After scaling those clients to the moon (all while earning my BA in political science, no less), I knew I had found my passion and couldnβt stop.
βI dreaded anything and everything email marketing before, but now Iβm super stoked to start sending out my new newsletters, and for people to get my welcome sequence!
As a designer, I struggle with outsourcing any sort of design work, so I was super hesitant to bring someone on to design my emails. But Krystal and Gaby knocked it out of the park!β
- Ashlie, Bayou Brand House (Formerly Wolf + Willow)
EMAIL MARKETING EXPERTISE, AFFORDABLY.
Happy to be DIY-ing your funnels? I love that.
Join the fun & funky founders creating email clarity, consistency, and CASH in The Digital Cafe.